Tickled Pink

On 13th & 14th June we launched our new Wave brand at our annual conference and we were blown away by the level of internal support we received from our own colleagues.

We're Tickled Pink

Up until a few weeks ago only a small handful of our team even knew we would soon launch a new brand, let alone know any of the details about. To say it was a relief not to have to keep this secret anymore is an understatement!

We launched our new brand to an unsuspecting audience of around 250 colleagues just a few short weeks ago, and they embraced the change wholeheartedly.

As part of our internal launch we asked our own people to help get things moving on our new social channels, in particular Instagram, and tasked them to create their own inspired post using only a few pink props and their phone, in a race against the clock. The prize up for grabs for the best post was a "Thank Wave It's Friday" half day off - not bad for a quick pic, eh?

The number of images we got was incredible and some posts in particular we're keeping and definitely poaching for later use!

Thank you to our superstars who supported our brand development and launch. We really couldn't have done it without you.

All that's left to say is, give us a Wave if you're with us!

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